Here’s a summary of my freelance and professional work. Looking for a roadmap of how I work? See what to expect when we work together, choose an industry you’d like to see below, or easily scroll down!
Power Plus Roofing
April 2026 – current
April 2026 – current
Built Website & Amassed Over 4k Google Search Impressions in 2 Weeks
Our bevy of services pages are doing their job: those searching around the Ozarks for home repairs are being led to Power Plus Roofing. Exactly as we intended.
Optimized Google Business Profile & Saw Immediate Visibility Growth
Power Plus Roofing had an existing GBP, but it wasn’t optimized. By localizing changes and writing new content, Google Business Profile calls grew by 300% in just 3 months and got 42% more website clicks.
Castaway Charters
July 2025 – current
July 2025 – current
172% More Visitors Year Over Year
Since my work in mid-2025, visitors to the website have increased over 150% with 99% of traffic being new users (aka potential clients!).
Created 3 New Service Pages
Highlighted Castaway Charters’ offerings for Branson fishing guides with specific service pages for each type of fishing charter offered.
Stokes Fence Co.
October – December 2025
October – December 2025
Built Website & SEO-Focused Content for Publishing in Less than 6 Weeks
A referral from an existing client, Stokes Fence Co. needed an online hub for clients to view their services, get answers to specific questions, and get an online quote. We started with a well-rated Facebook page, and ended with a robust website, a Google Business Profile already gaining traction and 5-star reviews, and stronger brand visibility to users looking for southwest MO fence services.
Verified Google Business Profile
This family-owned business experienced a hurdle of many businesses no matter the size: getting verified on Google through a Google Business Profile. After my services (and physically traveling to a job site, ha), Stokes was able to have a Google profile for their first time in their business’ history, what a win!
Gambles Photography
October 2024 – February 2025
October 2024 – February 2025
540% Increase in Home Page Visitors
Twelve months post-SEO magic, the number of organic website sessions went from the 100s to the 1,000s, resulting in notable booking increases.
450% More New Users
New website visitors grew after SEO tactics improved the site’s visibility on Google.
O’Reilly Auto Parts
June 2019 – December 2024
June 2019 – December 2024
Wrote Dozens of Informational Articles
Ideated and created high-ranking articles and website assets, including guides, FAQs, and dense diagnostic blog posts.
Designed New Individual Store Service Pages
Wireframed and created more intentional, informative, and user-forward store service landing pages and landing pages for all 6,000+ O’Reilly Auto Parts stores.
Worked within the SEO Executive Taskforce
Reported high-level metrics to C-Suite executive leadership about page load speeds, SEO presence, and website authority on a quarterly cadence.
Precision Wellness
July – December 2024
July – December 2024
111% More Website Visits for “massage near me”
Leaps in website clicks for specific services were seen in the immediate weeks and months after SEO implementation.
300% Better Business Visibility on Google Search Results
With over 100% increases in clicks for over 50 search terms, Precision Wellness saw huge improvements to their status on Google and AI tools like ChatGPT.
Pitt Technology Group
January – August 2021
January 2021- August 2021
Wrote All-New Website Copy for Rebrand
The company of Brad Pitt’s cousin (no, really), Pitt Technology Group, asked me to summarize their dense technology services and overall IT voice as part of their website rebrand. I used my technical writing skills and SEO knowledge to create educational, readable content to inform users about PTG’s offerings after one-on-one meetings with the owner, a tour of the facility, and talks with SME employees.
Wrote an Award-Winning Application
As a final piece of our partnership, I wrote PTG’s application for Springfield Business Journal’s 2021 Economic Impact Award, which was subsequently won.
“So awesome, thank you! We appreciate everything you are doing for our business!”
— Stokes Fence Co.
